April 10, 2010 was a big night for the Big Island of Hawai’i.
Why? All eyes in Hawaii were riveted on the finals of the Merrie Monarch Festival in Hilo, a touchstone of Hawaiian culture.
The Merrie Monarch Festival is dedicated to the perpetuation, preservation, and promotion of the art of hula and the Hawaiian culture through education. Over its nearly 50 year history, the Merrie Monarch Festival has led to a renaissance of the Hawaiian culture that is being passed on from generation to generation.
The Merrie Monarch Festival attracts worldwide attention the week after Easter every year. Those who weren’t lucky enough to be in Hilo with a ticket in hand for the finals on April 10 were glued to the TV and the Internet. KITV streamed the Festival live to viewers in on the mainland, Canada, Mexico, South America, Europe, India, the Middle East, Indonesia, Australia and Japan.
But the Merrie Monarch Festival wasn’t the only reason to feel proud of Hawaii on April 10, 2010.

On April 10, most of Hawai'i was watching world-class hula live on KITV from the Merrie Monarch Festival
Far away from the Hawaiian Islands, another culture celebrated its best and brightest on April 10, 2010. Our company president, Keith Kinsey, travelled to the Windy City of Chicago to participate in the Craft Brewers Conference.
A craft brewery is small, independent and traditional. More than 75% of the craft breweries are, like ours, still owned or controlled by an actual craft brewer, a proud and unusual breed.
Craft beer had been forgotten in the last century as giant companies gained market share for supermarket beer. The beer industry became all about turning out lowest-common- denominator product at the lowest possible cost, and marketing it with ads about horses, mountains and lemon slices to folks who sat on the couch watching sports.
In the last 40 years, craft beer has experienced a cultural renaissance. Traditional approaches have been revived. Time honored recipes and styles have been rediscovered. And people around the world are learning to appreciate authentic hand-crafted ales and lagers and to pair them with local food to create unique dining experiences.
The Brewers Association is one of the leading forces behind this global renaissance. From humble beginnings in the 1940s, the Brewers Association grew through the involvement of home brewers, passionate men and women who kept brewing culture and authentic diverse flavors alive despite the dominance of globally branded beer. The Association’s Conference, the Craft Brewers Conference, is an important force for education and perpetuation of the art and science of craft brewing.
And that’s not all. Every two years, all eyes in the craft brewing world are on the World Beer Cup®, a bi-annual international beer competition sponsored by the Brewers Association.
The World Beer Cup is the world’s largest professional brewing competition. The 2010 World Beer Cup was held at the Craft Brewers Conference in Chicago the week after Easter – the same week as the 48th Merrie Monarch Festival in Hilo. Like the Merrie Monarch Festival, the World Beer Cup is a touchstone. It’s da kine event for aficionados around the world!

Also on April 10, Hawai'i took a bow on the world stage in another way besides hula. Keith Kinsey of Hawaii Nu'i Brewing accepting a Silver Medal in the American Brown Ale category from Craft Brewers Association and World Beer Cup® founder, Charlie Papazian.
The World Beer Cup aims to identify the best of the best in the various styles of craft beer. In 2010, 3,330 beers from 642 breweries in located 44 countries were grouped into 90 style categories. Entrants were judged by an international assemblage of 183 judges from 26 countries. The World Beer Cup is just that, a world-class event focused on the brightest stars in craft brewing around the globe.
Hawai’i Nui Brewing president Keith Kinsey had a hunch that our Hapa Brown Ale deserved a place on the world stage. So the brew was entered alongside with 39 other contestants in the American Brown Ale category.
Bold, rich and inviting, Hapa Brown Ale is a new product, introduced in July 2009. “In creating Hapa Brown Ale, the team at Hawai’i Nui Brewing wanted to offer island style ease inspired by time-honored tradition of blending beers in the classic British manner,” according to Beer Kumu Andy Baker of Hawai’i Nui Brewing.
The resulting beer — Hapa Brown Ale, brewed and bottled on the Big Island of Hawai’i — has just been judged world class.
We are pleased to announce that Hawai’i Nui Brewing Hapa Brown Ale has been honored as a Silver Medalist in the 2010 World Beer Cup’s American Brown Ale Category (category #86).
“There is no higher honor than the World Beer Cup,” said Keith Kinsey. “It’s like the Queen Lili’ukolani Outrigger Canoe Regatta of the craft beer world.”
“It is an honor to bring home an award to Hawai’i from the World Beer Cup,” said brewer John Walsh. “We’ve spent a lot of time and energy getting this beer to where we wanted it to be, it’s a great feeling to be recognized at a competition of this level.”

Chris Heit, Kaiao Archer and John Walsh with Keith Kinsey